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Returning home from a rain soaked running training session this evening, I caught the end of an interview on Radio 4’s Front Row with sculptor Richard Serra. Towards the end of the interview (28 minute offset) he made a fascinating aside about graffiti, specifically tagging, after being asked about a mark that the interviewer had seen on a recent installation:

If you notice, kids never tag advertisements because advertisements, they think, are something they aspire to, even though advertisements are probably what represses them and makes them conform more than anything else. Yet they’ll tag something they think has no useful function. And the interesting thing about art is that it’s purposely useless. That doesn’t mean it doesn’t have a use in terms of evoking feelings and sensations that nothing else can do, but it means it’s not useful in the utilitarian way that a doorknob is.

Thinking about it, I can’t think of any graffiti or tagging I’ve ever seen on adverts. But maybe other factors are at play - that adverts are replaced frequently, that they’re slightly out of the way, or maybe that I’m not paying attention. 

But I can’t shake the feeling that it hits a truth about the process. It struck me as a fascinating observation, and presents an interesting insight into the mindset of the perpetrators.

This entry was posted on Wednesday, October 1st, 2008 at 9:55 pm and is filed under Art, Comment, Media, Radio. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.